International marketing / (Record no. 6026)

MARC details
000 -LEADER
fixed length control field 00552nam a22001817a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191217b2007 ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 8131501612
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131501610
040 ## - CATALOGING SOURCE
Original cataloging agency IMU CC
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Edition number 23
Classification number 658.8
Item number CZI
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Czinkota, Michael R.
245 10 - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Michael R. Czinkota and Ilkka A. Ronkainen.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Cengage Learning,
Date of publication, distribution, etc. c2007.
300 ## - PHYSICAL DESCRIPTION
Extent xxx, 646 p. ;
Dimensions 28 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing internazionale -- Manuali.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ronkainen, Ilkka A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     IMU Chennai Uthandi Library IMU Chennai Uthandi Library General Stacks 17/12/2019   658.8 CZI 11182 17/12/2019 17/12/2019 Books
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