Marketing management : Indian Cases / Prachi Gupta; Ashita Aggarwal; Hufrish Majra; Isaac Jacob; Varsha Jain; - Noida : Pearson, 2018. - xvii, 23.6 p. ; . ; 24 cm. ISBN: 9789332587106 Subjects--Topical Terms: Marketing -- Management. Marketing -- India. Dewey Class. No.: 658.8 / MAR