TY  - BOOK
AU  - Cialdini ,Robert B.
TI  - Influence: the psychology of persuasion 
SN  - 9780063138803
U1  - 153.852 23
PY  - 2021///
CY  - New York
PB  - Harper Business
KW  - Reciprocation
KW  - Liking
ER  -