Marketing research : measurement and method : a text with cases / Donald S. Tull and Del I. Hawkins.

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TextPublication details: New York : Macmillan ; London : Collier Macmillan, c1984. Edition: 3rd edDescription: xvi, 794 p. : ill. ; 24 cmISBN:

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Item type	Home library	Call number	Status	Barcode
Books	IMU Chennai Uthandi Library General Stacks	658.83 TUL (Browse shelf(Opens below))	Available	00389

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